How do I make a corporate profile?
The Corporate Profile
Don’t assume that people know you well. Incorrect assumptions about you can render the entire opening discussion absolutely meaningless. Provide a summary of your business along with a brief history.
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Market position
A realistic evaluation of your company, service, or brand relative to your what the competition is doing.
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Current situation
Explain what’s happening to bring about the need for this project. For instance, a new product launch that needs advertising.When you’re dealing with a graphic or logo design project, it’s vital to write a detailed design brief at the very beginning.
